Bluetooth Smart Beacon Specifications

Why Different Beacon Specifications? Apple released iBeacon with iOS 7. iOS is a very big segment of smart phone users but there is a big market for android and other OSes as well. As apple made it difficult for the iBeacon manufacturers for providing SDKs for Android, they came up with alternate specifications as a… Continue reading »

E-mail marketing & Amazon SES (Simple Email Service)

This is the age of social media. Our customers have myriad of different gadgets in the form of phones and tablets. But even in this day and age, e-mail promotions and marketing is still heavily used and relied upon. Do we need to delve and create innovative ways into sharing the promotions and marketing other… Continue reading »